For the go-to-market of our headless commerce platform, we are looking for a Head of Marketing full-time with a generic view across the boundaries between marketing and sales, the ability to understand on a strategic level and the will and commitment to take responsibility for new customers in the sense of “account based marketing”.

We are looking for experience with a start-up mentality.

Tasks

  • Orchestrate messaging and structure website as central source of truth
  • Manage marketing content production
  • Write and manage communication schedule for value-added content
  • Brief agencies, review and sign-off web and social media content
  • Manage inbound lead generation process with SEO, social media, landing pages, AdWords, industry directories, etc.
  • Manage regular e-mail newsletter in different languages
  • Introduce other means for lead nurturing like videos, web seminars, industry talks, etc.
  • Build account based marketing logic for our named grocery audience
  • Work hand-in-hand with Field Marketing, SDRs and Account Managers
  • Provide content and market intelligence for outbound activities
  • Manage partnerships with ISVs/ISPs
    Initiate, organise and execute web seminars and other joint communication
  • Organise participation in trade shows, online conferences, associations, etc.
  • Increase online traffic and then establish marketing automation processes

Qualification

  • You have a degree in economics or social sciences, technical business studies or a comparable degree programme
  • You have already proven that you have mastered marketing in the SaaS world
  • You can think yourself into complex topics around software solutions and communicate them in a simple and tangible way
  • You have experience in using performance based online tools such as Hubspot, pipedrive, hunter.io, Dux-Soup and the like
  • You speak business fluent English and ideally German

Mindset

  • You are decisive and can always motivate yourself
  • You are a team player and can work very independently
  • You think strategically and work on it yourself

Our working environment

  • A very high degree of personal responsibility and autonomy
  • Growth culture with great development opportunities
  • Office with beautiful view in the centre of Stuttgart in combination with home office
  • Mac, iPhone, fruit, coffee, drinks and open colleagues from all over the world

Photo by Merakist on Unsplash