A flexible home shopping experience is more important now and critical for all grocers to consider. Constant changes of customer expectations in the grocery market mean that retailers need a grocery ecommerce software solution that can rapidly adapt to their new requirements. Traditional e-commerce architectures often fail to keep pace with those new demands.
Top challenges in grocery commerce
- Weight items require a smart pricing model that includes different units of measurement for the product price, the expected order price, the base price and the actual delivery price.
- Product substitutes must be dealt with properly due to the limited availability of fresh groceries and long-tail products.
- Deposit amounts for both product packaging and transport containers must be shown separately from the value of the goods.
- The payment must deal with the circumstance that the order amount of online food orders is not identical to the invoice amount.
- Local delivery is necessary to keep perishable products fresh, avoid piles of packaging waste and to build trust to the local grocer.
- Price comparison can be reduced by retailers offering fresh, local and exclusive food.
- Grocers who offer special services such as customized cutting and packaging options can eliminate the pressure on margins.
Find out more on why grocers need a different approach to e-commerce here.
| Grocery retailers must own the user experience, customer relationships, and operations to build a profitable digital business. |
Benefits of Emporix grocery commerce software
Emporix grocery commerce software is built on a state-of-the-art microservices architecture that delivers future-proof technology––providing the speed and agility your grocery business needs to deliver a superior online customer experience.
1. Time to Market
Our efficient microservices architecture makes your deployment effort straightforward — our grocery commerce customers deploy in record time — and new features go live quickly and easily.
2. Extensible out of the box
APIs greatly simplify extension since integration points are clearly defined. Emporix grocery commerce was built from the ground up as headless commerce software, meaning you can even build a completely custom front end. And you can easily integrate with any kind of backend system.
3. Delivers timely and market-leading features
Leveraging the latest technology the Emporix grocery commerce software delivers new features quickly and efficiently.
4. Agility is in our DNA
Microservices allow agile development and frequent release cycles without interruptions. Set new trends quickly and easily.
5. Built-in fault tolerance, failover, backup and massive scalability
Our world-class Cloud environment releases you from worries about outgrowing the platform.
Read more about the general benefits of grocery e-commerce.
Grocery commerce features
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Want to learn more about grocery commerce?
The Emporix software builds on more than 10 years of experience in the online grocery business. Solutions range from online product catalogues to support local bricks & mortar stores, Click & Collect and online delivery.
Grocery commerce case studies
Find out how our customer MPREIS shifted their marketing budgets from printed brochures to a breathtaking online customer experience that shows product catalogues with up-to-date prices and availabilities for all of their approximately 240 branches in Austria here: Digital experts collaborate to create a new digital storefront for Austrian grocery chain.
Experience the new website of MPREIS yourself. Enjoy the extremely fast loading times, select a local store from the map and browse through the online grocery product catalogues at MPREIS Austria.
You can also find a complete calculation model with real data from our client Lieferladen.de in Germany here: Making an online delivery service for fresh food profitable
Want to have a quick view at Lieferladen.de? Visit their website here: 10 years of fresh local groceries from Lieferladen.de.
Download our most recent Lieferladen.de testimonial and learn how they were able to improve logistics and order fulfillment.
Why should you bother with grocery commerce technology at all? Is it really that important to have a modern cloud-based software architecture to fuel your grocery commerce initiatives? Learn here more about microservices, APIs, headless commerce and cloud-native technologies here: The four pillars of e-commerce: Creating a flawless online experience.
To find out more about Emporix grocery commerce software, get in touch with us today by clicking here.
