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Press Release

Emporix and TOWA Join Forces: A Game-Changer for B2B Commerce

Staying ahead as a B2B manufacturer or distributor now requires much more than just chasing the latest trends - it demands innovation, flexibility, and a deep understanding of complex business processes. That’s why we're excited to announce a unique partnership between Emporix and TOWA, a leading expert in B2B commerce and MACH (Microservices, API-first, Cloud-native, and Headless) technologies. We are convinced that the collaboration marks a significant milestone in the evolution of B2B commerce offering unparalleled opportunities for companies looking to transform their operations and find answers to the changing needs of the market.

A Synergy of Expertise and Innovation

Emporix, the pioneer in Commerce Orchestration, brings to the table our cutting-edge Commerce Orchestration Platform, designed to automate and optimize commerce processes across all systems. Our platform is built with a cloud-native, API-first architecture that ensures scalability, flexibility, and seamless integration with existing systems. It’s not just about connecting different parts of your commerce ecosystem—it’s about orchestrating them to work together in harmony, driving efficiency and enhancing customer experiences.

TOWA, on the other hand, is renowned for its deep expertise in digital transformation, particularly in the B2B sector. Their mastery of MACH technologies makes them the ideal partner for us as we continue to push the boundaries of what’s possible in digital commerce. Besides Emporix, TOWA is also collaborating with Emporix' strategic partners Celonis and Make.com, and has a proven track record of helping businesses streamline their operations and achieve significant performance improvements.

Our collaboration with Emporix marks a milestone in the transformation of B2B commerce. With the integration of frontend and backend through the Emporix Orchestration Engine, we are able to offer our customers unprecedented efficiency and flexibility.

Why This Partnership Matters for B2B Manufacturing and Distribution

For companies in B2B manufacturing and distribution, the demands of today’s digital economy are complex. From managing intricate supply chains to delivering personalized customer experiences, the challenges are numerous. This is where the Emporix-TOWA partnership comes into play. By combining our strengths, we’re offering a solution that not only meets these challenges head-on but also provides a clear path to future-proofing your business.

Our joint solution leverages Emporix’s Orchestration Engine to seamlessly integrate front-end and back-end systems, automating processes that were once manual and time-consuming. Imagine having a unified platform that can handle everything from order management to customer engagement, all while scaling dynamically to meet the fluctuating demands of your business. That’s the power of composable commerce, and it’s what makes this partnership truly unique.

TOWA and Emporix announce partnership

Björn Lange, Florian Wassel and David Loy from TOWA and Frank Schoutissen with Nicolas Berney from Emporix met at TOWA's B2B Marketing & Sales Day in Vienna to launch the partnership.

Driving Efficiency and Flexibility

In B2B commerce, efficiency isn’t just a buzzword—it’s a necessity. With the combined capabilities of Emporix and TOWA, businesses can expect a significant boost in efficiency, reducing operational bottlenecks and freeing up resources to focus on growth and innovation. Our platform’s cloud-native infrastructure ensures that your systems are always up-to-date, with zero downtime and the ability to scale effortlessly as your needs evolve.

But it’s not just about efficiency; it’s about flexibility too. Every business is unique, and our solution allows you to tailor your commerce processes to fit your specific needs. Whether you’re looking to optimize your supply chain, enhance your customer engagement, or streamline your order fulfillment, our platform provides the tools you need to succeed.

TOWA has made a name for itself in B2B commerce and in the MACH environment and is the perfect partner for us to fully exploit the possibilities of composable commerce. Together we will set new standards and offer our customers a powerful combination of flexibility and efficiency.

Looking Ahead: A Future-Proof Solution

As we look to the future, the importance of process intelligence and orchestration especially in the B2B commerce context cannot be overstated. The Emporix-TOWA partnership is designed to help businesses not only keep pace with the changes but to lead the way in innovation. By adopting a composable commerce approach in combination with operational excellence, businesses can stay agile, adapt to market demands, and continuously deliver exceptional customer experiences.

Meet TOWA at DMEXCO

Are you ready to take your B2B commerce to the next level? Discover how the Emporix and TOWA partnership can help you innovate and grow.

TOWA will be present at the Emporix booth at DMEXCO 2024. Visit us in Hall 07.1 | Stand E028 - D029 or book your meeting right away!

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